Problem / solution
Adjustable closet system
Before-and-after build that turns an empty corner into organized storage for clothes and shoes.
UGC video ads for paid social
Paid social needs a steady supply of fresh creative to test. I make UGC-style ads built for that: several hooks per concept, cuts for each placement, and usage terms agreed before filming.
Built for testing
- Multiple hooks per concept
- Different openings on the same video, so you can test which first seconds hold attention without paying for a new shoot.
- Demo-led structure
- Hook, the product working, then a clear call to action. The middle is where viewers decide, so the product does the talking.
- Native look, clean production
- Ads that feel like organic posts, with the lighting, audio and editing of a working video producer.
Formats for every placement
- 9:16 vertical
- TikTok, Instagram Reels and Stories, and YouTube Shorts.
- 4:5 portrait
- Facebook and Instagram feed placements.
- 1:1 square
- Feed placements and anywhere a square crop works better.
Organic use versus paid ads
Organic use means the video is posted to your brand's own accounts as a normal post. Paid use means you put ad spend behind it, either as an ad from your brand account or by running it through the creator's account, often called whitelisting or Spark Ads on TikTok.
Paid use reaches far more people than an organic post, which is why usage rights for ads are agreed and priced separately.
Usage rights to agree up front
Settling these before filming keeps the quote accurate and avoids surprises later.
- Where it runs
- Organic only, or paid ads too, and on which platforms.
- How long
- The usage period, for example a set number of months, or longer terms by agreement.
- Whose account
- Ads from your brand account, or through my account if we agree on whitelisting or Spark Ads.
- Raw footage and edits
- Whether you also need the raw clips to cut your own versions.
Ad-style examples
Product-first videos with a clear hook, demo and payoff.
Let's make something that sells.
Tell me about the product and what the content needs to do. I reply to every brand inquiry within two business days.
- You send the brief. Product, goals, timeline and where the videos will run.
- I send a quote. Concepts, deliverables, usage rights and turnaround.
- We ship. Product arrives, I film and edit, you get ready-to-post files.
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